Spanish foods and beverages travel around the world in Christmas
The Christmas season has set in already. In Spain, we like to eat something sweet at this time of year, and so do people in other countries. Nougat, marzipan and other Christmas confections have crossed Spanish borders to be on the tables of many homes around the world.
According to Produlce, the Spanish Confectioners Association, nearly 34,000 tons of nougat and marzipan were made over the past year, 6.1% more than the previous year, while exports rose by 13.6 %.
Rubén Moreno, Secretary General of Produlce and a member of the Nougat and Marzipan Committee, believes these figures ‘show the value our industry can contribute to our economy in and outside Spain. It is able to adapt to different tastes and needs using innovation, so much so that in the last year we launched 200 new products.’
In recent years, confection exports have increased in both volume and value. Nougat and marzipan exports account for over 17% of total production and almost 20% of total value, which grew by 21.8% at 60 million euro, according to Produlce sources.
One of the Spanish products that sell like hotcakes in the holiday season is Cava. Last year, a record 245.1 million bottles were sold (+3% as compared to the previous year), and exports played a key role at that.
The Cava Control Board has announced that, between 2007 and 2016, 20 more million bottles of this type of sparkling wine were produced in Spain and sold in nearly 140 countries. Cava makers like Freixenet, Codorníu and García Carrión account for more than 60% of total sales. However, smaller wineries are becoming increasingly competitive: 62% of them are selling their Cava wines abroad.
According to Pere Bone, Chairman of the Cava Control Board, Cava and other high-end wines should see growing exports in the future, as boosting internationalisation is one of the sector’s goals. Last year, 29.5 million bottles (12% of total sales, +0.66%) were sold abroad. Sales of retailer’s brand Cava amounted to 26% of the total Cava sold.